Alex Carter
Freight technology analyst and industry writer with over a decade of experience.
Freight Technology Analyst & Industry Writer
Alex Carter is a seasoned industry writer and analyst focused on the intersection of logistics, technology, and operations strategy. With deep knowledge of carrier, broker, and shipper workflows, he writes extensively about modern freight platforms, supply chain visibility, and the impact of AI on logistics efficiency. Alex is passionate about making complex freight technology accessible to industry professionals of all sizes, from small fleets to large 3PLs.
Recent Articles by Alex Carter
Supply Chain Visibility Software: 5 Key Capabilities To Look For
Supply chain disruptions are more common than ever, and without clear visibility, brokers risk falling behind. 80% of organizations’ supply chains were disrupted over the past twelve months, with most experiencing between one and ten disruptions. To stay efficient, manage risks, and meet customer expectations, freight brokers need reliable supply chain visibility software that offers […]
What Is Real-Time Freight Visibility (And Why It Matters)
Back in the day, asking “Where’s my load?” meant starting a game of logistics phone tag, calling dispatchers, tracking down drivers, and hoping someone had a recent update. Fast-forward to today, and that same question is answered with a click, a ping, or even an automated alert. Welcome to the age of real-time freight visibility. […]
Topics Alex Writes About
Freight Operations Efficiency
Compliance & Risk Management in Logistics
Freight Billing & Financial Management
Technology Integrations (ELDs, APIs, Accounting Tools)
Business Intelligence & Performance Insights
Emerging Trends in Freight & Supply Chain
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